Prime. Perform. Recover.
Gatorade launched its G-Series in 2010 and we helped to give them their most successful year in digital (up to that point) with our Evolve campaign support. The iPad was a new technology (!) and Gatorade.com was an Adobe Flash (RIP) site.
This was my first involvement as a junior creative on a team with a big-name client, so it holds a special place in my heart.